Lose It! – Calorie Counter

Lose It! – Calorie Counter

By FitNow

  • Category: Health & Fitness
  • Release Date: 2008-11-21
  • Current Version: 11.4.700
  • Adult Rating: 4+
  • File Size: 166.25 MB
  • Developer: FitNow
  • Compatibility: iOS 11.0+
Score: 4
From 700,331 Ratings


Lose It! is a calorie counting app that helps you reach your goal weight. Simply download the app, set your goals, and track your foods and exercises to lose weight. Since our launch in 2008 we have been featured in The Wall Street Journal, The Today Show, Men’s Health, Women’s Health, CNET, Buzzfeed, CNN, Shape, Good Morning America, and more. • 80+ million pounds of weight lost by our members (and counting) • 27+ million searchable items in our comprehensive international food library database • 40+ million users who have started their weight loss journey with Lose It! • 25+ macronutrient and health goals to choose from • 3 days of tracking is all it takes before a user starts to see a result in weight loss HOW LOSE IT! WORKS Lose It! uses the proven principles of calorie tracking to educate and help you succeed. To get started just input your profile details with your goal weight and we’ll calculate the daily calorie budget best for you. Next, easily track your food, weight, and activity and get ready to celebrate your weight loss victories. There’s no easier way to change your habits and learn about your nutrition needs. LOSE IT! FEATURES • Barcode Scanner – quickly scan food barcodes or search our database to track foods you’ve eaten. • Snap It – log food by simply taking a photo of your food. Just tap the camera icon for food tracking as easy as taking a picture. (2016 CES Innovation Award Winner). • Track Nutrients – track more than just calories including macros, proteins, water, carbs, sugars, body measurements, sleep cycles, and more. • Fitness App Syncs – connect trackers, apps, and devices like Fitbit trackers, Misfit trackers, Fitbit scales, Garmin trackers, Withings scales, Google Fit, Healthkit, and more. • Biggest Food Library Database – 27+ million searchable foods in our international library. • Challenges – step up your game with fun weight loss, fruit/veggie, and exercise challenges by yourself or with your friends. That’s some serious motivation! • Meal Planning & Targets – meal targets helps you calculate suggested calories per meal based on your goal while meal planning allows you to customize your meal names and snacks for more accurate records. • Patterns – learn about your habits with our exclusive personal insights and patterns to identify what is hindering or helping your progress. • Themes – personalize the look and feel of Lose It! with themes that speak to your personality. • Recipes – customize your weight loss journey with breakfast, lunch, and dinner meals you create yourself. • Workout Guides - library of workouts to help guide you to success. Download Lose It! today and join our community of members helping us reach our mission to mobilize the world to achieve a healthy weight. Lose It! basic is free, but you can upgrade to Premium to unlock awesome additional features. Premium members report 3x the weight loss of free members. http://loseit.com/terms/ Should you choose to purchase a Premium subscription, subscription purchase will be charged to your iTunes account. The yearly subscription will automatically renew unless the auto-renew is turned off at least 24 hours before the period subscription ends. Renewal price will be $79.99, unless a discount is specified at time of original purchase. Your premium subscription auto-renew can be turned off or managed in your iTunes account settings. Any unused portion of the free trial is forfeited after purchase.


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I lost 15 pounds, im skinny for school
By jack.gatse

It works!

This app is very user friendly and spot on. Helped me lose 36lbs with diet alone. No changes in activity.
By a unsatisfied fan

Weight Update Unreliable

I’ve used this app for about 10 years and it has been invaluable. I’m also a premium member. However, lately one of the most important features - updating your weight - has not worked properly. Even after updating the weight it only stays at the updated weight for a short time then reverts back to a weight I entered over a month ago before the more recent updates. I keep updating the app hoping that the new version will fix that issue but it still remains. It is growing increasingly frustrating as it throws the weight loss charts and the time to achieve weight loss goals off completely. Tracking weight loss in that way is no longer an option. I used to update almost daily as part of my routine so would love to see this fixture fixed. Up until the recent updates, I would have gladly given this 5-stars.
By RMajor

My husband lost 60 lbs and kept it off!

Lose it is great! We have been using it for years and it really makes it easy to record food intake and exercise. My husband lost 60 lbs 6 years ago and has kept it up by keeping up with lose it.
By dinodulin


I removed my card from my apple Account and unsubscribed TWICE last year and they charged me AGAIN $40.00 ON A CARD I NO LONGER USE!!!! I CANNOT GET IN CONTACT AND IM EXTREMELY UPSET. I NEED A REFUND. IT MADE MY BANK ACCOUNT GO OVERDRAFT AND NOW I OWE MY BANK $100!!!!!! 🤬🤬🤬🤬🤬🤬
By Corkibelle

The best fitness app!

I love this app. It’s helping me change my life! Thank you!
By micozt

This is the best app ever

Who ever created this app had to have know some one who had suffering with weight problems. I’m still using it. But it’s my right hand advisor. The best weight loss tool ever. Total package
By 373.5

Users of Paid Version Still Get Ads

I would give this app a five star review, but it still gives me the occasional offer for a scale that apparently works with the app. I already own a scale that I’m very happy with, and I’m of the opinion that an app I paid full price for should never, ever send promotional offers/ads. Other than thaf, the app works great and was instrumental in my 30+ pound weight loss, which I’ve maintained for over two years now.
By Longtime Redditor

Warning: Don’t update to the new version

Have used this app for years. The pop up every time you open the app is the worse thing ever. Shame on the developers. I even gave in and created an account I didn’t want and then it won’t let me log in saying invalid credentials. And the pop up remains. Wish I’d read the reviews before updating like I typically do. Ugh.
By venicedweller

Weight Management

This is a fabulous app that is easy to use everywhere. I’ve lost weight and am very happy!
By Sofia Kristina