Warning, new update 5.23.0 (released on 5/29/20) will drain your battery. To confirm, if you have an iPhone, go to Settings, Battery, and look at the usage. You will see “background usage %” (also review “Screen on” and “Screen off” usage). I turned off “Background App Refresh” for all my Apps, however for Bloomberg, it’s still running in the background and draining my battery. I just deleted Bloomberg App, will reinstall a couple of months later to see if the developers fixed this issue.
This app is a mess. We’re paying a ton for the subscription so what’s up with the super intrusive ads popping up constantly? It completely ruins the browsing/reading experience. Also, the layout and design is a convoluted mess. Please take a look at the apps for Financial Times and The Economist and do better.
Love the widget that combines news, stock indexes, and watchlist.
Even though I am a businessweek subscriber, I hit a paywall when trying to view the content, even after linking my credentials. I wish the businessweek app was still available, or at least my credentials would work on the standard Bloomberg app.
It’s great now give me a free month. Thank you.
There’s so many things that could be better from an ease of use perspective that it’s odd a company would release a product without considering this. From a technology perspective, it locks up too often. And why if I download the magazine does it take so long to load the next article. That is, if it even reacts to my finger swipe.
Is it normal that I see ads more than the real content with my online unlimited subscription?
Not only is Bloomberg overpriced and support a nightmare to deal with to sync my subscription, but the latest “performance enhancements” nuked my iPad Pro.
Bloomberg kept me informed and helped me from going crazy during this difficult period not only with the virus but also with irresponsible decisions of a couple of world leaders on both sides of the Atlantic .
The Bloomberg app has an improved reading experience over the articles one might find on their Website. The design is cleaner. The typography is easier on the eyes. Most of the Website reading features are available such as audio versions and social media sharing. Comments are a no-go as the interface doesn’t support Disqus. Where I find the app lacking is when I ask Safari to open a Web article in the app, and the app shows nothing except the home screen. I assume this means that the not all content is available across both mediums. Running the iPad app also drains the battery noticeably. I can see the iOS power remaining bar go down in real-time. Although, the Website does the same for power consumption, even for text-based content with relatively few videos, charts, and graphs. I wonder why Bloomberg News would still bombard users with inline ads in the app when we have to pay a premium for a subscription. The Atlantic recently redesigned their iPad app, and there are no ads whatsoever. The lack thereof makes for a much more painless reading experience. At the very least, don’t jitter the text while in the middle of a scroll. Chances are the ads are a huge battery hog. Now that iOS will sometimes automatically open a Web article in the app and close the browser tab, it helps a lot for Bloomberg to offer the Save feature. However, the saved reading list has two notable areas for improvement that could make it better. First, the saved items should display in chronological order by default, utilizing the date I added the articles from most recent to oldest. Right now, it appears as if the articles are in some mix of alphabetical and topical. I have to constantly clear out read articles to keep the list short and visually scannable. That brings me to my next suggestion: the save feature should allow users the ability to archive read articles. I like being able to see which articles remain to be read versus those that I completed already. The news app does not allow copy and paste of body text. I’m not sure what the rationale is here. I like saving snippets of quotes to my research notes. Yet, the app makes this more difficult. That’s kind of shameful, if you ask me. Opening an article in Safari from the app should be straightforward, but it isn’t. When I tap on the share button, the Copy option puts the article title and URL into the clipboard. What does this do when I paste into the Safari URL bar? Yep, a Web search. “Copy” should store the URL exclusively. Having a button to open directly in a Web browser like Safari would also be useful. Oddly enough, sometimes the Web experience is better, especially if I want to read user comments. Lastly, the sheer amount of white light emanating from the content will gradually burn the retina. I hope the company has dark modes in store for the future.